Our Occasion Wear Collection

From weddings to galas, birthdays to baby showers, Betty & Jane Boutique has the occasion wear you need for life's special moments.

Our Apex, NC boutique carries a thoughtfully curated selection of dresses for every type of event, in a range of price points, sizes, and styles.

As Western Wake's premier occasion wear store, we pride ourselves on personalized service and an inventory that's constantly refreshed with new arrivals. Whether you need something for a milestone celebration or a last-minute invite, our stylists will help you find the perfect dress for your next "yes" RSVP.

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128 products

A model showcases a stunning gown featuring a sleeveless design in antique rose with a floral jacquard pattern.
Kay Unger Rhianna Gown
$448.00
$448.00
A model poses in a stunning black gown adorned with large purple floral prints, featuring a flattering V-neckline and a fitted silhouette that flows into a graceful skirt.
Kay Unger Athena Gown
$398.00
$398.00
A model showcases the elegant Mariah Gown in Heather Rose, featuring a stunning floral jacquard design and a flattering V-neckline.
Kay Unger Mariah Gown - Heather Rose
$348.00
$348.00
A model showcases a stunning emerald gown featuring a floral print in shades of pink and green. This elegant dress is perfect for special occasions like galas or black-tie weddings and is conveniently located near Apex, Cary, and Raleigh.
Kay Unger Rosalind Gown - Emerald
$318.00
$318.00
$128.00
A model showcases a stunning one-shoulder gown in a rich berry hue, featuring a draped bodice and flowing overlay.
Kay Unger Seraphina Organza Gown
$298.00
$298.00
Model wearing a dark navy gown featuring a faux wrap bodice, bishop sleeves, and a cascading ruffle along the skirt with a side slit.
Kay Unger Nia Gown in Dark Twilight
$348.00
$348.00
Kay Unger Ria Embellished Midi Dress
$368.00
$368.00
A model showcases the Nicoletta Gown in Mulberry, featuring a Victorian floral print on dark fabric and a contrasting pleated sash at the waist.
Kay Unger Nicoletta Gown in Mulberry
$348.00
$348.00
The image showcases a sleek pink gown adorned with a vibrant floral print on one side, featuring an asymmetrical peplum and a front slit.
Kay Unger Luciana Column Gown | Blush
$358.00
$358.00
Kay Unger Regina Tea Length Dress - Blush
$328.00
$328.00
A model showcases the elegant Mariah Gown in a rich sangria hue, featuring a V-neckline and a full skirt with textured jacquard fabric.
Kay Unger Mariah Gown - Sangria
$348.00
$348.00
A woman poses in a strapless lilac blue dress adorned with floral patterns and a large bow at the waist. This stylish gown, perfect for events like prom or homecoming, is conveniently located near Apex, Cary, and Raleigh.
Ava Presley Ava Presley 42463 | Lilac Blue
$468.00
$468.00
A model stands confidently in a stunning magenta halter dress with a cowl neckline, showcasing its elegant silhouette.
Lucy Paris Aurora Cowl Neck Halter Dress
$106.00
$106.00
A stunning black column dress featuring intricate gold leaf appliqué detailing, perfect for elegant occasions such as gala events or black tie weddings.
THEIA Melina Column Dress
$748.00
$748.00
A model showcases a stunning strapless draped gown in a rich teal color, featuring a flowing skirt with layered ruffles.
THEIA Teresa Strapless Draped Gown - Night Swim
$795.00
$795.00
A model poses in a sleek, one-shoulder olive green gown featuring elegant draping and a thigh-high slit.
THEIA Rayna One Shoulder Draped Gown
$795.00
$795.00