New Arrivals

The Newest Dresses from Our Designers

Shop the newest formalwear, dresses, and gowns from our designers to stay stylish and look your best for your next party, wedding, or shower. Wherever you are in Apex, Cary, or Holly Springs, Betty & Jane Boutique has something to fit your style!

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394 products

A model stands in a brightly lit room wearing a long, colorful dress featuring swirling patterns in shades of teal, pink, and purple.
Alivia The Anya Dress
$188.00
$188.00
THEIA Cleo Strapless Gown in Petal
$745.00
$745.00
Alyce Paris Alyce Paris 55027 | Sea Glass
$897.00
$897.00
Double A Anya Tapestry Top
$90.00
$90.00
Aim Eternal Peach Teardrop Stud Earrings
$27.00
$27.00
Aim Eternal Clear Teardrop Stud Earrings
$27.00
$27.00
A model poses in a fitted mini dress featuring a deep V-neck and long, puffed sleeves adorned with vibrant floral embroidery against a black background.
Adelyn Rae Juno Embroidered Mini Dress
$120.00
$120.00
A model showcases a sleek satin halter maxi dress in a soft blue hue, featuring a high neckline and an elegant silhouette.
Astr The Label Viridiana Dress
$198.00
$198.00
A model showcases a sleek navy satin dress featuring a halter neckline and a keyhole cutout. This elegant gown is perfect for special occasions like prom or galas, and is conveniently available near Apex, Cary, and Raleigh.
Astr The Label Desire Dress
$158.00
$158.00
A model showcases a steel blue satin maxi dress with flutter sleeves and a plunging V-neckline, perfect for elegant occasions like galas or black tie weddings. This stunning gown is conveniently located near Apex, Cary, and Raleigh.
Astr The Label Jamie Dress in Steel Blue
$198.00
$198.00
A model poses in a rich burgundy satin pleated maxi dress with adjustable spaghetti straps and a side leg slit, ideal for galas or black-tie events. This stunning gown is conveniently located near Apex, Cary, and Raleigh.
Astr The Label Paulette Dress
$198.00
$198.00
A model showcases a stunning long-sleeve gown in deep plum, featuring intricate floral sequin detailing along the hem.
Dress the Population Anitza Dress
$448.00
$448.00
A model showcases a stunning strapless black evening gown adorned with intricate floral patterns and shimmering embellishments.
Dress the Population Genesis Dress
$356.00
$356.00
A model stands elegantly in a stunning strapless gown featuring intricate pink floral designs and a flowing overlay, set against a luxurious interior backdrop with ornate details.
Jovani Jovani 49343 | Ivory/Pink
$590.00
$590.00
A model stands elegantly in a light blue off-the-shoulder gown with intricate beading and a cascading ruffle detail.
Jovani Jovani 51731A | Light Blue
$990.00
$990.00
A stylish model poses in a strapless, vibrant blue cocktail dress featuring a fitted bodice with beaded detailing along the neckline.
Ava Presley Ava Presley 26336 | Ocean
$396.00
$396.00