Our Occasion Wear Collection

From weddings to galas, birthdays to baby showers, Betty & Jane Boutique has the occasion wear you need for life's special moments.

Our Apex, NC boutique carries a thoughtfully curated selection of dresses for every type of event, in a range of price points, sizes, and styles.

As Western Wake's premier occasion wear store, we pride ourselves on personalized service and an inventory that's constantly refreshed with new arrivals. Whether you need something for a milestone celebration or a last-minute invite, our stylists will help you find the perfect dress for your next "yes" RSVP.

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14 products
JS Collections Meredith Tea Length Dress
$268.00
$268.00
A model showcases a stunning gown featuring a sleeveless design in antique rose with a floral jacquard pattern.
Kay Unger Rhianna Gown
$448.00
$448.00
A model showcases a stunning strapless gown featuring a dark navy background adorned with large pink floral patterns.
Kay Unger Willow Azalea Gown
$398.00
$398.00
A model showcases a stunning one-shoulder gown adorned with a vibrant floral pattern in shades of blue and green against a dark background.
Kay Unger Daisy Gown in Dark Twilight
$498.00
$498.00
Kay Unger Addison Tea Length Dress
$328.00
$328.00
A model stands elegantly in a strapless gown featuring a vibrant rose print in soft blue and pink hues. This stunning dress, perfect for black-tie events like weddings or galas, is conveniently available near Apex, Cary, and Raleigh.
Kay Unger Lucienne Strapless Column Gown
$318.00
$318.00
Kay Unger Saylor Tea Length Dress | Blush
$398.00
$398.00
Kay Unger Ria Embellished Midi Dress
$368.00
$368.00
Kay Unger Regina Tea Length Dress - Blush
$328.00
$328.00
A model stands elegantly in a blue organza gown featuring a one-shoulder design and a flowing skirt with a ruffled overlay.
JS Collections Evangeline Organza Gown
$268.00
$268.00
A model showcases a floor-length, light blue gown with a square neckline and short sleeves, featuring a fitted silhouette and elegant cascading detail.
JS Collections Matilda Beaded Detail Gown
$260.00
$260.00
A model showcases the Oriana One Shoulder Gown, featuring a vibrant purple floral design with flowing layers and a side slit.
THEIA Oriana One Shoulder Gown
$995.00
$995.00
A model poses in a stunning strapless draped gown in a vibrant sangria color, featuring a flowing design with ruffles cascading down the front.
THEIA Teresa Strapless Draped Gown - Sangria
$795.00
$795.00
A model showcases a strapless gown featuring a dark background adorned with a colorful floral print, perfect for elegant occasions like a black tie wedding or gala. This dress is conveniently available near Apex, Cary, and Raleigh.
Kay Unger Constance Column Gown
$388.00
$388.00

Find a stunning Mother of the Groom dress at Betty & Jane Boutique. Serving Apex, Cary, and Holly Springs, NC.

Our Mother of the Groom collection features elegant gowns, dressy separates, and sophisticated silhouettes in a range of colors and sizes to coordinate beautifully with the wedding's color palette. Whether the celebration is formal or relaxed, we have options to match every dress code. Book a styling appointment at our Western Wake County boutique and let our experienced stylists help you find a dress that makes you feel as special as the occasion deserves.

Don’t see your size? Additional sizes available for pre-order. Dresses typically will arrive in 1-2 weeks. Email us at hello@shopbettyandjane.com to place your order or inquire further.