Our Occasion Wear Collection

From weddings to galas, birthdays to baby showers, Betty & Jane Boutique has the occasion wear you need for life's special moments.

Our Apex, NC boutique carries a thoughtfully curated selection of dresses for every type of event, in a range of price points, sizes, and styles.

As Western Wake's premier occasion wear store, we pride ourselves on personalized service and an inventory that's constantly refreshed with new arrivals. Whether you need something for a milestone celebration or a last-minute invite, our stylists will help you find the perfect dress for your next "yes" RSVP.

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6 products

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A model poses in a stunning Mediterranean blue gown with a V-neckline and a flowing skirt, showcasing a lustrous, textured jacquard fabric.
Kay Unger Mariah Gown - Mediterranean Blue
$348.00
$348.00
Model wearing a dark navy gown featuring a faux wrap bodice, bishop sleeves, and a cascading ruffle along the skirt with a side slit.
Kay Unger Nia Gown in Dark Twilight
$348.00
$348.00
A model showcases an elegant deep olive gown with an asymmetric neckline and soft peplum overlay, perfect for formal events like weddings or galas. This stunning dress is conveniently available near Apex, Cary, and Raleigh.
THEIA Avalina Organza Gown
$845.00
$845.00
A model wearing a floor-length gown featuring a dark floral jacquard pattern in shades of purple and pink. This elegant dress, perfect for a mother of the bride or gala, is available near Apex, Cary, and Raleigh.
Kay Unger Caitlin Gown
$398.00
$398.00
A model showcases a stunning one-shoulder gown in a luminous blue abstract print, featuring pleated detailing and a flowing skirt with a front slit.
Kay Unger Faith Gown
$388.00
$388.00
A model showcases a stunning blue gown featuring a floral print, highlighting its elegant silhouette and pleated design. This dress is perfect for occasions like galas or black-tie weddings, available near Apex, Cary, and Raleigh.
Kay Unger Rosalind Gown - Blue
$318.00
$318.00
$128.00

Find a stunning Mother of the Groom dress at Betty & Jane Boutique. Serving Apex, Cary, and Holly Springs, NC.

Our Mother of the Groom collection features elegant gowns, dressy separates, and sophisticated silhouettes in a range of colors and sizes to coordinate beautifully with the wedding's color palette. Whether the celebration is formal or relaxed, we have options to match every dress code. Book a styling appointment at our Western Wake County boutique and let our experienced stylists help you find a dress that makes you feel as special as the occasion deserves.

Don’t see your size? Additional sizes available for pre-order. Dresses typically will arrive in 1-2 weeks. Email us at hello@shopbettyandjane.com to place your order or inquire further.