Our Occasion Wear Collection

From weddings to galas, birthdays to baby showers, Betty & Jane Boutique has the occasion wear you need for life's special moments.

Our Apex, NC boutique carries a thoughtfully curated selection of dresses for every type of event, in a range of price points, sizes, and styles.

As Western Wake's premier occasion wear store, we pride ourselves on personalized service and an inventory that's constantly refreshed with new arrivals. Whether you need something for a milestone celebration or a last-minute invite, our stylists will help you find the perfect dress for your next "yes" RSVP.

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A model poses in a stunning Mediterranean blue gown with a V-neckline and a flowing skirt, showcasing a lustrous, textured jacquard fabric.
Kay Unger Mariah Gown - Mediterranean Blue
$348.00
$348.00
A model showcases a stunning navy A-line gown featuring soft ruched sleeves and a hand-pleated bodice, complemented by a thigh-high slit.
JS Collections Jane A-Line Gown
$299.00
$299.00
A model showcases a stunning one-shoulder gown in sage green with intricate floral jacquard detailing.
JS Collections Gretchen One Shoulder Gown
$328.00
$328.00
A model showcases a flowing, pleated purple gown with a draped V-neckline and cap sleeves. This elegant dress is perfect for formal events like weddings or galas and is conveniently located near Apex, Cary, and Raleigh.
THEIA Laurel Gown
$795.00
$795.00
A model showcases a stunning strapless draped gown in brilliant blue, featuring a flowing silhouette with layered organza.
THEIA Teresa Strapless Draped Gown - Brilliant Blue
$795.00
$795.00
A model poses in a slate blue metallic floral jacquard gown featuring a bateau neckline, front bow detail, and a full skirt with a center slit.
Kay Unger Lilianna Gown in Slate Blue
$448.00
$448.00
A model stands confidently in a sleeveless, mulberry-colored gown featuring a pleated surplice bodice and full skirt. This elegant dress is perfect for occasions like weddings or galas, with convenient access from Apex, Cary, and Raleigh.
Kay Unger Olivia Gown in Mulberry
$348.00
$348.00

Find a stunning Mother of the Groom dress at Betty & Jane Boutique. Serving Apex, Cary, and Holly Springs, NC.

Our Mother of the Groom collection features elegant gowns, dressy separates, and sophisticated silhouettes in a range of colors and sizes to coordinate beautifully with the wedding's color palette. Whether the celebration is formal or relaxed, we have options to match every dress code. Book a styling appointment at our Western Wake County boutique and let our experienced stylists help you find a dress that makes you feel as special as the occasion deserves.

Don’t see your size? Additional sizes available for pre-order. Dresses typically will arrive in 1-2 weeks. Email us at hello@shopbettyandjane.com to place your order or inquire further.