Our Occasion Wear Collection

From weddings to galas, birthdays to baby showers, Betty & Jane Boutique has the occasion wear you need for life's special moments.

Our Apex, NC boutique carries a thoughtfully curated selection of dresses for every type of event, in a range of price points, sizes, and styles.

As Western Wake's premier occasion wear store, we pride ourselves on personalized service and an inventory that's constantly refreshed with new arrivals. Whether you need something for a milestone celebration or a last-minute invite, our stylists will help you find the perfect dress for your next "yes" RSVP.

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17 products
JS Collections Meli Soutache Tea Length Dress
$328.00
$328.00
A model showcases a stunning one-shoulder gown adorned with a vibrant floral pattern in shades of blue and green against a dark background.
Kay Unger Daisy Gown in Dark Twilight
$498.00
$498.00
A model showcases a stunning one-shoulder gown in a rich berry hue, featuring a draped bodice and flowing overlay.
Kay Unger Seraphina Organza Gown
$298.00
$298.00
A model showcases the elegant Mariah Gown in a rich sangria hue, featuring a V-neckline and a full skirt with textured jacquard fabric.
Kay Unger Mariah Gown - Sangria
$348.00
$348.00
A model stands elegantly in a blue organza gown featuring a one-shoulder design and a flowing skirt with a ruffled overlay.
JS Collections Evangeline Organza Gown
$268.00
$268.00
A model stands elegantly in a floor-length black column gown featuring vertical soutache embroidery and sheer mesh short sleeves.
JS Collections Inaya Column Gown
$328.00
$328.00
A model showcases a stunning blue Mikado V-neck gown with delicate floral embroidery at the neckline, surrounded by oversized, vibrant flowers.
THEIA Velina Mikado V Neck Gown
$795.00
$795.00
THEIA Zara Draped Shawl Column Dress
$695.00
$695.00
A model stands wearing a strapless column gown featuring a vibrant floral design in shades of blue and purple.
THEIA Cyrilla Strapless Column Gown
$745.00
$745.00
A model showcases a stunning charcoal one-shoulder gown with elegant draping and textured fabric, perfect for formal occasions such as galas or black-tie weddings.
Alyce Paris Charcoal One Shoulder Gown - AP-27734
$375.00
$375.00
A model showcases a stunning burgundy stretch Mikado gown with off-the-shoulder sleeves and a draped front, perfect for elegant occasions like a black tie wedding or gala. This dress is conveniently located near Apex, Cary, and Raleigh.
Alyce Paris Burgundy Stretch Mikado Gown | AP-27863
$460.00
$460.00
A woman poses confidently in a light blue off-the-shoulder gown with a thigh-high slit, standing near a white architectural structure surrounded by greenery.
Alyce Paris French Blue Faille Gown | AP-27558
$460.00
$460.00
A model wearing a floor-length gown featuring a dark floral jacquard pattern in shades of purple and pink. This elegant dress, perfect for a mother of the bride or gala, is available near Apex, Cary, and Raleigh.
Kay Unger Caitlin Gown
$398.00
$398.00
A stunning floor-length gown featuring a damask ombre jacquard design in shades of green, with a square neckline, cap sleeves, and a delicate bow belt at the waist.
Kay Unger Constance Gown
$448.00
$448.00
A model showcases a strapless gown featuring a fluid abstract floral print in shades of pink, green, and blue, with pleat detailing on the bodice and a full skirt.
Kay Unger Ida Gown
$428.00
$428.00
The image showcases a sleek pink gown adorned with a vibrant floral print on one side, featuring an asymmetrical peplum and a front slit.
Kay Unger Luciana Column Gown
$358.00
$358.00

Find a stunning Mother of the Groom dress at Betty & Jane Boutique. Serving Apex, Cary, and Holly Springs, NC.

Our Mother of the Groom collection features elegant gowns, dressy separates, and sophisticated silhouettes in a range of colors and sizes to coordinate beautifully with the wedding's color palette. Whether the celebration is formal or relaxed, we have options to match every dress code. Book a styling appointment at our Western Wake County boutique and let our experienced stylists help you find a dress that makes you feel as special as the occasion deserves.

Don’t see your size? Additional sizes available for pre-order. Dresses typically will arrive in 1-2 weeks. Email us at hello@shopbettyandjane.com to place your order or inquire further.