Our Occasion Wear Collection

From weddings to galas, birthdays to baby showers, Betty & Jane Boutique has the occasion wear you need for life's special moments.

Our Apex, NC boutique carries a thoughtfully curated selection of dresses for every type of event, in a range of price points, sizes, and styles.

As Western Wake's premier occasion wear store, we pride ourselves on personalized service and an inventory that's constantly refreshed with new arrivals. Whether you need something for a milestone celebration or a last-minute invite, our stylists will help you find the perfect dress for your next "yes" RSVP.

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165 products

A young woman poses in a stylish, light blue dress adorned with floral embroidery and layered tulle ruffles.
Alyce Paris Alyce Paris 40148 | Tiffany
$380.00
$380.00
A model showcases a vibrant pink strapless dress featuring a large, embellished bow at the waist. This stylish gown is perfect for special occasions like prom or birthday parties, conveniently available near Apex, Cary, and Raleigh.
Nox Anabel Ava Presley 47298
$368.00
$368.00
Elliatt Erielle Floral Tiered Gown | White
$348.00
$348.00
Elliatt Erielle Draped One Shoulder Gown | White
$288.00
$288.00
Rachel Allan Rachel Allan 40820 | Jade Ocean
$278.00
$278.00
Rachel Allan Rachel Allan 40807 | Navy Periwinkle
$478.00
$478.00
A model showcases a stunning fuchsia red mini dress adorned with sequins, featuring a sweetheart neckline and a figure-hugging silhouette.
Rachel Allan Rachel Allan 40767 | Fuchsia Red
$438.00
$438.00
Rachel Allan Rachel Allan 40736 | Peacock
$498.00
$498.00
THEIA Teresa Strapless Draped Gown - Sangria
$795.00
$795.00
A model showcases the Alyce Paris 27891 gown in a rich cranberry hue, featuring a striking one-shoulder design and elegant ruching.
Alyce Paris Alyce Paris 27891 | Cranberry
$580.00
$580.00
Ava Presley Ava Presley 47308 | Hot Pink
$326.00
$326.00
A model stands elegantly in a blue organza gown featuring a one-shoulder design and a flowing skirt with a ruffled overlay.
JS Collections Evangeline Organza Gown
$268.00
$268.00
A model showcases a stunning satin jacquard gown featuring a bold cobalt base with vibrant floral patterns.
JS Collections Eloria Mermaid Gown
$328.00
$328.00
A model showcases a floor-length, light blue gown with a square neckline and short sleeves, featuring a fitted silhouette and elegant cascading detail.
JS Collections Matilda Beaded Detail Gown
$260.00
$260.00
A model stands elegantly in a floor-length black column gown featuring vertical soutache embroidery and sheer mesh short sleeves.
JS Collections Inaya Column Gown
$328.00
$328.00
A model showcases a flowing, pleated purple gown with a draped V-neckline and cap sleeves. This elegant dress is perfect for formal events like weddings or galas and is conveniently located near Apex, Cary, and Raleigh.
THEIA Laurel Gown
$795.00
$795.00